Do Al Gore or Dr Rajendra Pachauri own shares in the international toy franchise Build-A-Bear? Here is a video – one of a series of three – that the company’s impressionable young customers are being directed to watch via its website www.buildabearville.com. (Hat tip: Plato Says)
You can watch the other two here and here.
America’s parents aren’t happy at this kind of eco-indoctrination. Here’s a taste from Big Government.
Every year we take the kids to Build-A-Bear, but we have now gone for the last time. I get enough indoctrination from the main stream media, and now I need to worry about what political messges Build-A-Bear feels a need to pass on to my grandchidren? I don’t think so. They just made sure that we will now switch to a store that sells toys that don’t come with political indoctrination. Build-A-Bear, you just lost an entire family and generation of good customers.
Leave our children alone Build a Bear. I once thought your store was cute …. the whole concept of it but not anymore. Let children be children. They should not have to deal with heavy subjects such as Global warming which is a hoax anyway. Pure disgusting on your part and I will no longer shop at your stores or online.
Wow … more like build-a-scare than a bear. This is unconscionable. My kids have a dozen of their products but we will NOT be shopping there anymore. I just can’t believe they actually did that. I shouldn’t be surprised but what a mistake.
and here is Build-A-Bear’s CEO’s not altogether convincing response.
Our goal with the online webisodes was to show children, through two animated polar bears and a penguin, how they could also make a difference in big and small ways. The animated story occurs in the North Pole where the 2 polar bear characters live and they want to help keep the ice from melting so Santa and the reindeers can take off safely in time to deliver all their gifts. Thanks to the giant ice cubes created by the bear and penguin team they replace the melting ice and all is well so Santa and the reindeers do not miss a beat.
We had no other intentions with the story whatsoever. we do hear you and will certainly take your opinion into consideration when developing future stories. It is interested customers like yourselves that help us do a better job.
Sincerely,
Maxine Clark
Maxine Clark
Founder and Chief Executive Bear
Merry Christmas, Maxine. Something tells me that your Yuletide sales figures are about to stink like Mr Hankey.