Ominous Sign: Internet Searches For “Cancel Golf Membership” Jump

Is golf still booming?

Let’s provide some context. Before the pandemic, many private golf courses were in a slump. Then Covid came along in early 2020, and by that spring, as the draconian government lockdowns expired, people raced to the courses. Private courses saw a boom as new members soared. But nearly three years later, perhaps the boom is fading.

Before we speculate why, the key phrase on Google, “cancel golf membership,” has catapulted above pre-Covid highs.