PepsiCo To Cut 8,700 Jobs As Part Of ‘GROWTH STRATEGY’, Boosts Marketing Budget By $600 MILLION This Year

PepsiCo to cut 8,700 jobs as part of growth strategy (Food Navigator, Feb. 9, 2012):

PepsiCo plans to cut 8,700 jobs, with a particular focus on North America, as part of a wider strategy to drive growth, the company said on Thursday.

PepsiCo To Cut Jobs, Boost Marketing; Lowers 2012 View‎ (Wall Street Journal, Feb. 9, 2012):

NEW YORK -(Dow Jones)- PepsiCo Inc. (PEP) will boost its marketing budget by as much as $600 million this year and will lean on a dozen core brands, including its flagship Pepsi-Cola, to try to catch up to its top rival Coca-Cola Co. (KO), especially in North America where results have been sluggish.

PepsiCo is cutting about 3% of its global workforce, or 8,700 jobs, and uncovering other cost savings to fund the larger investment behind Pepsi, Mountain Dew, Gatorade, Lays, Doritos and other top brands, as well as to offset what it expects to be another year of historically high commodity prices. The productivity program is expected to produce $1.5 billion in cost savings by 2014.

Read morePepsiCo To Cut 8,700 Jobs As Part Of ‘GROWTH STRATEGY’, Boosts Marketing Budget By $600 MILLION This Year

Pepsi’s Lawyers Admit Mountain Dew Can Dissolve A Mouse

Pepsi’s lawyers say Mountain Dew can dissolve a mouse (Natural News, Jan. 9, 2012):

While drinking Mountain Dew, have you ever seen (or perhaps felt on your tongue) a thick, jelly-like substance? Maybe you assumed the ingredients in the soda had gelled. According to Mountain Dew manufacturer Pepsi, you may have been ingesting some extra protein with your beverage in the form of a liquified rodent.

Lawsuit results in unusual defense

An Illinois man is suing Pepsi, claiming he found a mouse in his can of Mountain Dew. Ronald Bell of Edwardsville, a small town near St. Louis, alleges there was a mouse in a can of soda he purchased and drank in 2009. Bell says he spit out the mouse and called the company to complain. At the soda manufacturer’s request, he sent them the mouse corpse. Pepsi had a veterinary pathologist examine the body. Their scientific expert found the rodent could not have been in the can since the soda case was sealed in August 2008, and its body would have dissolved as a result of the acid in the soda.

Read morePepsi’s Lawyers Admit Mountain Dew Can Dissolve A Mouse

FedEx And Pepsi Are Top Defense Contractors? 5 Corporate Brands Making A Killing On America’s Wars

FedEx and Pepsi Are Top Defense Contractors? 5 Corporate Brands Making a Killing on America’s Wars (AlterNet, September 3, 2011):

Chances are, if you’ve ever sent a package overnight, bought a PC or a can of soda, you’ve paid your hard-earned money to a major Pentagon contractor. While large defense corporations that make fighter jets and armored vehicles garner the most attention, tens of thousands of “civilian” companies, from multi-national corporations hawking toothpaste and shampoo to big oil behemoths and even local restaurants scattered across the United States, all supply the Pentagon with the necessities used to carry on day-to-day operations and wage America’s wars. And they’ve made a killing doing it since 9/11.

In 2001, the massive arms dealers Lockheed Martin, Boeing and Northrop Grumman ranked one, two and five among Department of Defense contractors, raking in $14.7 billion, $13.3 billion and $5.2 billion, respectively, in contracts. Last year, Lockheed’s contract dollars were almost double their pre-9/11 level, clocking in at $28 billion, while Boeing’s had jumped to almost $19 billion and Northrop Grumman, still in the five spot, had more than doubled its 2001 take, with $12.8 billion in contracts.

Read moreFedEx And Pepsi Are Top Defense Contractors? 5 Corporate Brands Making A Killing On America’s Wars

Meet The 15 Food Companies That Serve You ‘WOOD’: Pepsi, Kellogg, Weight Watchers, General Mills, McDonald’s, KFC, Yum’s Brands’ (Taco Bell, Pizza Hut), Wendy’s Arby’s, Nestle etc.

15 Food Companies That Serve You ‘Wood’ (The Street):

NEW YORK (TheStreet) — Are you getting what you pay for on your plate?

The recent class-action lawsuit brought against Taco Bell raised questions about the quality of food many Americans eat each day.

Chief among those concerns is the use of cellulose (read: wood pulp), an extender whose use in a roster of food products, from crackers and ice creams to puddings and baked goods, is now being exposed. What you’re actually paying for — and consuming — may be surprising.

Cellulose is virgin wood pulp that has been processed and manufactured to different lengths for functionality, though use of it and its variant forms (cellulose gum, powdered cellulose, microcrystalline cellulose, etc.) is deemed safe for human consumption, according to the FDA, which regulates most food industry products. The government agency sets no limit on the amount of cellulose that can be used in food products meant for human consumption. The USDA, which regulates meats, has set a limit of 3.5% on the use of cellulose, since fiber in meat products cannot be recognized nutritionally.

“As commodity prices continue to rally and the cost of imported materials impacts earnings, we expect to see increasing use of surrogate products within food items. Cellulose is certainly in higher demand and we expect this to continue,” Michael A. Yoshikami, chief investment strategist at YCMNet Advisors, told TheStreet.

Read moreMeet The 15 Food Companies That Serve You ‘WOOD’: Pepsi, Kellogg, Weight Watchers, General Mills, McDonald’s, KFC, Yum’s Brands’ (Taco Bell, Pizza Hut), Wendy’s Arby’s, Nestle etc.

Cancer Causing Chemicals Found In Cola Coloring Ingredient

(NaturalNews) The “caramel coloring” used to color all the top cola brands isn’t natural caramel coloring at all. Instead, it’s made by reacting sugars with ammonia and sulfites at high temperatures. This reaction results in the formation of 2-methylimidazole and 4-methylimidazole, both of which are chemicals documented by the U.S. government to cause cancer in mammals.

This is all coming to light thanks to an effort by the CSPI, which has now filed a regulatory petition to ban these chemicals from colas (http://www.cspinet.org/new/20110216…).

The National Toxicology Program has conducted animal studies on these toxic chemicals found in colas, concluding there is “clear evidence” that 2-MI and 4-MI are animal carcinogens.

The call to ban these chemicals from use in foods was joined by five carcinogenesis experts who said, “The American public should not be exposed to whatsoever as a result of consuming such chemicals, especially when they serve a non-essential, cosmetic purpose.” (http://cspinet.org/new/pdf/experts-…)

That letter explains:

4-methylimidazole (4-MI) causes lung tumors in male and female mice and mononuclear cell leukemia in female rats. Other NTP studies found that 2-methylimidazole caused liver tumors in male and female mice, thyroid tumors in male mice, and precancerous thyroid changes in female mice. In rats, 4-MI caused an increased rate of tumors in thyroid follicular cells in females and an increased rate of hyperplasia in thyroid follicular cells in males.

Even the term “caramel coloring” is extremely misleading to consumers, because most people think it’s related to caramel candy, which is made by browning sugar under heat. But the “caramel coloring” used in colas is made by exposing sugars to industrial chemicals (ammonia and sulfites), resulting in a cocktail of cancer-causing chemicals.

Coke and Pepsi products may soon bear cancer warnings in California

California’s Proposition 65 law limits the consumption of 4-MI to no more than 16 micrograms per day from a single product. Yet colas contain roughly 200 micrograms of 4-MI in a 20-ounce bottle.

That’s over 12 times the allowable limit under Proposition 65, and that’s in every bottle! Many people drink several bottles a day, further multiplying their exposure to this potential carcinogen.

If cola companies are going to continue to sell their products in California, then, they must now carry cancer warning labels in order to be in compliance with Prop 65. You can bet that a desperate effort is now under way by the cola industry to lobby California regulators and make sure 4-MI gets removed from any enforcement of Prop 65.

Read moreCancer Causing Chemicals Found In Cola Coloring Ingredient

Aspartame: Sweet Misery – A Poisoned World (Documentary – Full Length)

(Flashback)

A MUST-SEE!!!


Aspartame is a lethal poison.

More on excitotoxins and Aspartame:

Food: The Ultimate Secret Exposed (YouTube)

NutraSweet’s ‘Neotame’, Even More Toxic Than Aspartame, Requires NO Food Labeling In USDA Certified Organic Food

EPA List of Dangerous Chemicals Includes Aspartame

Study: Aspartame Induces Lung And Liver Cancer

Read moreAspartame: Sweet Misery – A Poisoned World (Documentary – Full Length)

McDonald’s, KFC, Kellogg’s, Unilever, Mars And PepsiCo To Help Write UK Health Policy

Department of Health putting fast food companies at heart of policy on obesity, alcohol and diet-related disease


McDonald’s and other food companies will help write policy on obesity and diet-related diseases. Photograph: Murdo Macleod for the Guardian

The Department of Health is putting the fast food companies McDonald’s and KFC and processed food and drink manufacturers such as PepsiCo, Kellogg’s, Unilever, Mars and Diageo at the heart of writing government policy on obesity, alcohol and diet-related disease, the Guardian has learned.

In an overhaul of public health, said by campaign groups to be the equivalent of handing smoking policy over to the tobacco industry, health secretary Andrew Lansley has set up five “responsibility deal” networks with business, co-chaired by ministers, to come up with policies. Some of these are expected to be used in the public health white paper due in the next month.

The groups are dominated by food and alcohol industry members, who have been invited to suggest measures to tackle public health crises. Working alongside them are public interest health and consumer groups including Which?, Cancer Research UK and the Faculty of Public Health. The alcohol responsibility deal network is chaired by the head of the lobby group the Wine and Spirit Trade Association. The food network to tackle diet and health problems includes processed food manufacturers, fast food companies, and Compass, the catering company famously pilloried by Jamie Oliver for its school menus of turkey twizzlers. The food deal’s sub-group on calories is chaired by PepsiCo, owner of Walkers crisps.

Read moreMcDonald’s, KFC, Kellogg’s, Unilever, Mars And PepsiCo To Help Write UK Health Policy

Aspartame: Sweet Misery – A Poisoned World (Documentary)

This is the movie that Pepsi and Coca Cola don’t want you to see.


(1:29:54)

The video has been removed by Google. Here is a replacement:


YouTube

Related information:

Venezuela bans Coke Zero, cites “dangers to health”

Aspartame kills fire ants … and it also kills you

Aspartame Study: 67% of Female Rats Developed Visible Tumors

Your Food is Toxic and Makes You Sick, Dr. Russell Blaylock, MD

Supermarket Bans Aspartame From Own-Label Products

Interview with Dr. Russell Blaylock on devastating health effects of MSG, aspartame and excitotoxins

Chemical Additives – Are They Slowly Killing Our Children?

GAO: 83% of big U.S companies, contractors use offshore tax havens

Citigroup – which has received $25 billion from the bailout fund, plus $300 billion in government guarantees – has set up 427 tax haven subsidiaries to do business: 91 in Luxembourg, 90 in the Cayman Islands and 35 in the British Virgin Islands. Other havens include Switzerland, Hong Kong, Panama and Mauritius.”



The Government Accountability Office (GAO) has just issued a report showing that most of the nation’s largest public companies and government contractors rely on offshore subsidiaries to do business and cut their tax bills. Some of these same firms – including big banks and insurers – have already received tens of billions in taxpayer money from the federal bailout fund.

Citigroup, Bank of America, Morgan Stanley, American International Group, American Express have set up hundreds of tax-haven subsidiaries, the report states. All have taken billions from the bailout fund. Pepsi and Caterpillar, both of which have received billions in tax dollars from being major government contractors, also shelter revenue in offshore subsidiaries, The Washington Post says.

Read moreGAO: 83% of big U.S companies, contractors use offshore tax havens

PepsiCo Pursues Ancient Leaf as Cola ‘Breakthrough’

One healthy plant (Stevia) in there does not make ‘junk’ healthy. Stevia is not allowed in foodstuffs and remedies in the EU. I think this is because of the sugar industry in Europe.
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Men harvest the stevia plant in Ybycubua, Paraguay, on Sept. 9, 2008. Photographer: Carlos Bittar/Bloomberg News

Nov. 28 (Bloomberg) — A leaf the Guarani Indians of Paraguay’s jungles used to sweeten drinks for centuries may help Coca-Cola Co. and PepsiCo Inc. revive flagging sales in the $320 billion-a-year global soft-drink industry.

The Food and Drug Administration is poised to act on allowing a zero-calorie sweetener derived from the stevia plant grown in Paraguay and China. Approval may allow the world’s two largest soda makers to reverse three years of U.S. soft-drink sales declines with beverages containing the natural extract, according to Mariann Montagne, an analyst at Minneapolis-based Thrivent Asset Management.

“They are really desperate for something to pick up colas,” said Montagne, whose firm owns Coca-Cola and PepsiCo among the $70 billion it oversees. “There is definitely a need, and people will respond if they have this natural sweetener.”

The two companies lost a quarter of their market value this year, falling about 8 percentage points more than the Standard & Poor’s 500 Consumer Staples Index, as the world economy slowed. Massimo D’Amore, chief of PepsiCo’s beverage division, said Nov. 20 the company will use a compound made from stevia as an alternative to higher-calorie or artificial sweeteners in some drinks as soon as the government gives “the green light.”

Read morePepsiCo Pursues Ancient Leaf as Cola ‘Breakthrough’