The fake reviews related to an advert about the camera functions on Samsung’s Galaxy Y Duos GT-S6102, one of its flagship products
– Samsung ordered to pay $340,000 after it paid people to write negative online reviews about HTC phones (Daily Mail, Oct 25, 2013):
- Found to have hired people to attack HTC while praising own products
- ‘Reviewers’ didn’t reveal who they were, meaning that the public were being fooled into thinking that they were reading honest appraisements
- Taiwan Federal Trade Commission branded Samsung ‘deceitful’
Samsung has been ordered to pay a $340,000 fine by a regulator in Taiwan for paying people to write negative online reviews about a competitor’s mobile phones.
The tech giant was found to have hired people to attack HTC whilst praising its own products in a cut-throat attempt to corner the market.